With over 100,000 visitors, and 2200 companies exhibiting across 110,000 square meters, it could be a challenge to get noticed at the world's largest conference on all-things mobile: Mobile World Congress (MWC), hosted in Barcelona, Spain. With this years' MWC theme perfectly reflecting the current state of the industry: "Mobile is Everything", the centre stage for all app companies was the MWC's App Planet, where 18 Alliance members were exhibiting their products and services, see which of our members were exhibiting here.
Lanyards and name tags. Swags bags and pamphlets. Business cards and exhibitor booths. Ladies and gents, it’s conference season. And my personal favorite is fast approaching: GSMA’s Mobile World Congress.